The Vision
The PPEPE (Pete’s Positive Expiratory Pressure Exerciser) is a 100% natural, Australian-made device designed to aid individuals with respiratory conditions through Positive Expiratory Pressure (PEP) therapy.
Our goal was to create a professional, user-friendly eCommerce website for PPEPE that effectively communicated its benefits while facilitating easy online purchases. The site needed to reflect the brand’s Australian-made identity, promote its drug-free approach, and be accessible to both patients and health-conscious individuals.
Our Approach
We began with a tailored website design that focused on clean, intuitive navigation, highlighting the product’s key features and advantages. The design was paired with an emphasis on visual elements that reinforce the brand’s natural and Australian origins. Leveraging Shopify’s robust eCommerce platform, we aimed to provide a seamless shopping experience with multiple payment options and easy product access.
The Execution
The website development involved a customised Shopify template to align with PPEPE’s branding and functionality needs. We integrated detailed product descriptions, optimised pricing, and a streamlined checkout process to enhance the user experience. The site was made mobile-responsive and content was optimised for SEO best practices, to ensure accessibility and visibility across all devices and search engines, ultimately creating a smooth and effective eCommerce platform for the brand.
